Facebook
Acquires Instagramfor $1 Billion
As
number of smartphone users is increasing so are the apps being developed and
launched out every day to satisfy the demand of people to have something
unique, different and fun. Instagram was voted as app of the year 2011 on
Apple. And with the growing popularity and users who share pictures thru this
app, Facebook decided to purchase it for a whooping price of $ 1 billion.
For 18 months,
Instagram have been on the limelight of photo sharing app gathering 30 million Apple
users alone, not taking into consideration that the app have just debuted on
the Android platform and got millions of downloads immediately. This tells us
the story of how famous has it become now.
Are you not as user of
Instagram yet? Wondering what this Insta-gram is all about? Instagram is a
fast, beautiful and fun way to share your life with friends through a series of
photos. It is a free photo sharing program launched in October 2010 that allows
users to take a photo, apply a digital filter to it, and then share it on a
variety of social networking services, including Instagram's own. It is also
estimated that now there are over 160 million users of Instagram.
According to recent
company valuation done by Sequoia Capital, Thrive, Benchmark and Greylock,
Instagram is reported worth $500 million. And Facebook got a seemingly
preventive offer of twice the worth of the company (which totally a crazy
number) against Google, Twitter and Microsoft eying to take over the Instagram.
“Facebook has the money (almost $4 billion in cash on hand as of December
2011), and certainly isn’t desperate for more users, most if not all of whom
are already on Facebook,” as cited in a Forbes’ report.
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